You Tube is free, Talk Fusion is $20/month plus start up costs. What are the benefits and downsides of each? You Tube is a great way to get your business out there, fast! You can take an interview, commercial or demonstration and download it to a spot on You Tube in a few minutes. You [...]
Archive for 2008
You Tube Or Talk Fusion… Your New Years Resoultion
December 31st, 2008 
Kathy Kane 
Posted in video marketing 
Tags: email marketing, new years resolution, talk fusion, video marketing, you tube 
Comments OffHoliday Marketing Is It Worth It?
December 19th, 2008 Kathy Kane Is it worth it for your business to market during the holidays? Unless you’re a retail owner, or have gift certificates to sell, I say NO. There are so many messages that are going out at the end of the year. End of year statements, last minute email blasts, membership renewals are just some of [...]
Article Marketing is Worth the Time & Effort
December 11th, 2008 Kathy Kane This post was guest blogged by Tim Somers, Bizarre Promotions, Inc. Online advertising is exploding; a good campaign can be very expensive. Using Article Marketing is a very efficient way to drive traffic to your website at little or no cost at all. Writing articles based on topics that your products or services fall under [...]
Posted in On Line Networking Tags: article submitter, google alert, little cost, writing articles 3 Comments »Stick With A Strategy..Slow & Steady Wins the Race
November 21st, 2008 Kathy Kane The ability to stick with a marketing strategy for the long run is where many inexperienced marketers fall short. The vast majority of us aren’t mega advertisers who must come up with a bunch of new campaigns every year. We simply don’t need to match the degree of creative variety demanded by audiences of companies [...]
Posted in marketing tips Tags: campaigns, marketing strategy, mass media, small business Comments OffKim Komando, Guru of On-line Communication
November 7th, 2008 Kathy Kane If there is one newsletter that you subscribe to this year, make it Kim Komando! I get 3 emails from her a day to keep me posted on th latest tips, the best sites and the latest in technology issues out there. She has over 5 million subscribers. She doesn’t spam and I learn something [...]
Posted in Uncategorized Tags: kim komando, learn new, marketing, sites, technology guru, tips Comments OffBecause of Linked In…Referals Are up
October 28th, 2008 Kathy Kane OK, I admit it, I haven’t taken full advantage of all the goodies available on Linked In. But has anyone? I say take advantage of the most important parts for your business and go back as time allows to learn more. First things first, set up your account. www.linkedin.com Then ask folks to link with [...]
My Love (& Turmoil) with Constant Contact
October 16th, 2008 Kathy Kane I was so excited to “find” Constant Contact through a business associate two years ago. Not only has it taken my business to the next level, it has taken my clients growth along with it. I get so excited talking about this product which is so affordable and so “trackable”. For any one who markets [...]
Marketing Mistakes to Avoid
October 10th, 2008 Kathy Kane #1 Marketing To The Wrong Audience. Even with the world’s best product, copy and price – if you try to sell it to the wrong people, you’ll flop. #2 Assuming You Know What Your Customers Want. Listen to what your market has to say. Offer products based on your customers’ answers. #3 Focusing Your Copy [...]
Make time for free PR
October 2nd, 2008 Kathy Kane As with any marketing plan, I find it easiest to take action in bits and pieces. Make sure you are looking at your PR potential every month. We’ve got a Southeastern Michigan media list going, send me an e-mail I will be happy to share my latest version with you. But how do you make [...]
Merchant Circle… Gotta Do It
When I found this site last year I was suprised how many businesses are NOT listed here. This site is a great place to link to other companies and promote your site, hours and coupons and by the way it’s FREE. I also find the value in the reviews from this site, though many Salon’s [...]