Archive for the ‘On Line Networking’ Category

Social Media Checklist

In our business of assisting clients make the most of their time and social media potential we have come up with a guide that helps them focus on implementing their plan with ease. We are happy to share it with you and as always welcome your comments about tools you may use to maximize your [...]

Small Business Saturday

If you haven’t seen this promotion run by American Express, you may not have visited your social media pages lately. It is a brilliant program designed to rally small business who normally can’t afford the “big” franchise marketing strategies to join forces with an established campaign and see what they can “reel” in this big [...]

Loving The Linkedin Company Profile!

Company Pages are not new, but they added a new interactive feature to enhance your company’s profile on LinkedIn. It is a powerful way to speak to millions of professionals through word-of-mouth recommendations and trusted testimonials. It’s like a LinkedIn profile for a company similar to a business page profile on Facebook. For LinkedIn members, [...]

Tweeting for Dollars

There are many businesses that find Twitter useful for their business. Larger companies use it effectively for customer service or to promote a branded product or service. However, for the average small business, Twitter just doesn’t make sense because of the time that must be devoted to the process of tweeting. There must be a [...]

Overwhelmed by Social Media?

I just got out of yet another meeting where I am geeked and my poor client has glazed over eyes. These small business owners know they should be doing “stuff” on-line to help their business but there are so many options, it’s hard to know what to do first. Here is a bit of an [...]

4 Types of People You Should Connect With In Your Social Media Groups

    Social Media is the hot marketing tool right now.  Small businesses are utilizing Facebook, Twitter, and LinkedIn as marketing tools. Who should you connect with on your social media business pages?    The Promoter Not only do they inform their friends and family about their own business, but they promote other businesses as well.  [...]

Facebook For Business Checklist

Set up your business page correct the first time with this quick checklist! ___#1. Set up a personal profile first! It’s facebook, people want to get to know you as a person, then they will hopefully “like” your business. Everything you post should be about who you are. You can give as little as information [...]

It’s not about slick brochures any more….

Remember when you could hand a customer your brochure to tell them about your services? Or later on, send them a link to your web site? Now they want more than just your company information, they are looking for references and want to see how you interact your customers. Yes, our customers are doing research [...]

Need More Facebook Fans Quick? There Is No Magic Ad, It Takes Time And Creativity.

I am asked all the time, “How do I get more fans to my business page?” First you may want to create a custom welcome landing page so when people visit they are strongly encourage to click the Like button. See http”//facebook.com/MarketInsights for an example of this. If you already “like it” unlike, then “like” [...]

Is The Company Profile Link On Facebook Frustrating You?

How many other folks are frustrated with the fact that they put in their company name and can’t automatically grasp their business page link? I know I was and though I figured it out to an extent, there are still some pieces missing. Let’s go back a few months ago when you go to your [...]

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