If you have updating your business directory listings as a 2012 goal, make sure that updating The Michigan Business Directory is one of them. The site had over 6.2 million hits the month of December 2011 alone. If you just type in Michigan Business it comes up in the top ten in almost every search [...]
Archive for the ‘SEO’ Category
Michigan Business Directory It’s Free, It’s Effective, If You Maximize The Potential.
February 9th, 2012 
Kathy Kane 
Posted in SEO, marketing tips 
Tags: business, directory, facebook, kathy kane, marketing, marketing tips, michigan, twitter, web site 
No Comments »Article Marketing Works
January 26th, 2012 Kathy Kane Online advertising is what is driving profits for Google, Yahoo and Facebook. It can be very expensive for the small business owner who opts to pay per click or per phone call. Article Marketing may be an effective way to drive traffic to your website with little or no cost at all (especially if you [...]
Posted in SEO, marketing tips Tags: email marketing, facebook, google, kathy kane, keywords, market insights, marketing, marketing tips, On Line Networking, SEO, tips Comments OffSocial Media Checklist
January 5th, 2012 Kathy Kane In our business of assisting clients make the most of their time and social media potential we have come up with a guide that helps them focus on implementing their plan with ease. We are happy to share it with you and as always welcome your comments about tools you may use to maximize your [...]
Posted in On Line Networking, SEO, marketing tips Tags: blog, email marketing, facebook, kathy kane, market insights, marketing, marketing tips, media, On Line Networking, plan, promotion, social networking, tips, twitter, video, youtube Comments OffYou Tube is now the 2nd largest search engine, do you have your own channel yet?
September 22nd, 2011 Kathy Kane Business owners are constantly looking for new ways to increase their search rankings. Along with tweaking your web site, blogging, updating directory listings and posting to social sites, creating your You Tube channel and posting video can also help get you found much more often.
Posted in SEO, video marketing Tags: market insights, marketing tips, search engine, tips, youtube Comments OffOverwhelmed by Social Media?
September 1st, 2011 Kathy Kane I just got out of yet another meeting where I am geeked and my poor client has glazed over eyes. These small business owners know they should be doing “stuff” on-line to help their business but there are so many options, it’s hard to know what to do first. Here is a bit of an [...]
Posted in On Line Networking, SEO Tags: email, facebook, google, market insights, marketing, marketing tips, plan, tips, youtube Comments OffSearch Ability Using You Tube
April 28th, 2011 Kathy Kane Did you know that YouTube has now become the second largest search engine after Google? What does that mean? Instead of reading the information, potential customers would rather watch it. It means that people are going to YouTube not only to find answers to their problems, but to see them. What does that mean to [...]
Posted in SEO, video marketing Tags: marketing tips, social networking, video, video marketing, youtube Comments OffWhat is Your Blog Strategy?
April 14th, 2011 Kathy Kane Many business are considering blogs to help with building site traffic, search engines and just to have some fresh content available about their organization. You can create a blog rather quickly and once you get the format you like, you can add articles quickly. But have you thought the whole process through? Six Top Checklist [...]
Posted in SEO, marketing tips Tags: blog, business, facebook, kathy kane, market insights, marketing, marketing tips, plan, youtube Comments OffA Blog Within A Blog
February 24th, 2011 Kathy Kane For many reasons that I find so valuable, I turned my whole web site into a blog format. You too should consider adding a blog to your site, create an independent blog or turn your whole site into a reading wonderland. What to do first: Grab a format! Word Press is my new favorite choice- [...]
Effective New Tool to Measure Your Marketing Success
December 23rd, 2010 Kathy Kane If you’re already using your Analytics reports to see valuable data about your website traffic and advertising effectiveness, the next step is to set up goals to track “conversions” — a word used to describe each time a visitor does something specific on your site (spends a certain amount of time browsing, makes a purchase, [...]
The rules are a changing again, make sure you are part of the searchable wave!
December 16th, 2010 Kathy Kane Google, Yahoo & Bing have gone local and changed another dynamic of doing business, so make sure you are on top of this! You have a little homework to do, so if you don’t have time Market Insights can always do it for you.
