You may belong to many groups and you may have joined each one for various reasons. Most groups have the same challenges these days, retaining active members and engaging members. Many business join a group to just be listed in the group directory or web site. But the days of joining and hoping for the best simply no longer will work unless a business is so large that they have only joined for name recognition.
I use a formula for every group that I join. I will not join unless I have dedicated the time to be active. Read more »